The project at a glance
I designed a one-page site in six sections, dark with gold accents, so the firm finally had somewhere credible to send corporate clients.
- Client
- Kingsman & Associates
- Industry
- Corporate Services
- Location
- Singapore
- Built
- January 2025
- Time to build
- 2-3 weeks
- Live site
- kingsman.sg
What I did
Built with
HTML/CSS, JavaScript, Responsive Design
In numbers
- 6 Sections Delivered
Counts from the site I built, and figures the business publishes about itself.
What wasn't working, and how I fixed it
Before
Kingsman had no website at all
Corporate clients look a firm up before they call, and there was nothing to find. New work only came through referrals.
What I did
I designed a site that looks like a firm you'd trust with your audit
It's charcoal and gold, under the firm's crest. The first screen looks up at glass towers, with Unlocking Your Business Potential In Singapore And Beyond in a serif heading and a single gold Contact Us button. The menu jumps down the one page, from About to Contact.
Before
Clients couldn't see the full range of what Kingsman does
Audit, tax, advisory and consulting are separate lines of work, with a long list of smaller services behind them. A client after one of them needed to find it fast, without wading through the rest.
What I did
I gave each line of work its own card
Audit and Assurance, Taxation Services and Advisory and Consulting each get a gold icon and a short line on what they cover. A fourth card lists the rest, from statutory audit to bookkeeping and corporate secretarial work.
Before
Clients had no way to judge Kingsman before getting in touch
Companies compare advisers on experience and reach before they make contact. A firm with no site can't make that case to anyone it hasn't already met.
What I did
I set out why a company should choose Kingsman
Why Kingsman? covers its work helping international clients set up in Singapore, and its team's nearly 20 years in audit, accounting and compliance, each under a gold-lit picture. Six Core Values cards come just before it.
Before
Kingsman could only be reached by phone or through a referral
A company that heard about the firm needed somebody's number to get in touch. There was no way to send a question and wait for an answer.
What I did
I ended the page on a contact form
Let's Work Together sits in a card with the Marina Bay Financial Centre address and the firm's email on one side and a short form on the other: name, email, subject and message.
The whole site, desktop and phone
These are captures of the real pages. Open either frame to scroll down the full page.
How the build ran, 2-3 weeks in all
-
Discovery & Content 3 days
Gathered business information, service details, and brand direction from the Kingsman team. Established the dark premium aesthetic and gold accent colour palette.
-
Design 1 week
Designed the one-page layout with all six sections, corporate imagery selection, responsive mockups, and the gold-accented visual system.
-
Development & Launch 1 week
Built the responsive landing page, contact form integration, mobile optimisation, cross-browser testing, and production deployment.
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Tell me about your business and I'll show you what I'd build
Message me what you do and what the site needs to do. I'll reply with a fixed price and how long it takes.