Hi, I'm Terris. I'm a web designer in Singapore, full-time since 2018, and I do your SEO myself.
Get SEO services in Singapore so customers find you on Google and in AI answers
Each month I put about 22 hours into your site: technical fixes, new pages written as answers to what your customers search, your Google Business profile, and a check on whether ChatGPT, Gemini, Perplexity and Google's AI Overviews name you. It's month to month, and you hear what's working on WhatsApp whenever you ask.
How the first three months of SEO go
SEO with me starts with a month of foundation work, and it's part of the monthly price rather than a setup fee. Months two and three go into the pages your site is missing. From month four, every month follows the same pattern. Expect the first real movement in Google between month three and month six.
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Month 1
The foundation
I check that Google and the AI crawlers can reach every page, fix what's broken, and add the schema that tells search engines who you are and where you work. I line up your Google Business profile and directory listings. You and I also pick the questions your customers would ask an AI, and I run them through four AI engines to see where you start.
You get The fixes, live on your site, and a record of where you show up today.
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Month 2
The pages you're missing
Most sites have no page for the searches that bring paying customers: a service on its own, an area you cover, a question people ask before they buy. I write and build the most valuable of those pages first, and each one answers its question near the top.
You get New pages, live, marked up and linked from the rest of your site.
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Month 3
Finishing the set
I build the next pages and rework the page that matters most to your business. Then I run the same AI questions again and compare the answers with month one.
You get The first comparison against where you started.
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From month 4
Every month after that
Each month I write one intent page and one article, or three articles. The question set runs again across the AI engines. I keep your Google Business profile current, do a technical pass, and check Search Console for pages that are losing clicks.
You get An update on WhatsApp whenever you ask, showing what moved and what didn't.
What the retainer doesn't include
There's no setup fee. Month one's foundation work is part of the monthly price.
- Paid links and placements
- Link building is a separate service, priced by placement. Link building →
- Your ad budget
- Google Ads is a separate service, and the ad budget goes straight to Google. Google Ads →
- Photography
- Photos of your own work, your staff or your premises come from you.
What's the difference between SEO, AEO and GEO?
SEO is the work that ranks your pages in Google's search results. Answer engine optimisation (AEO) makes your page the direct answer, in featured snippets, People Also Ask, voice assistants and AI answers. Generative engine optimisation (GEO) gets your business cited by generative AI, in ChatGPT, Gemini, Perplexity and Google's AI Overviews.
| SEO Search engine optimisation | AEO Answer engine optimisation | GEO Generative engine optimisation | |
|---|---|---|---|
| Where you show up | Google's search results and the map pack | Featured snippets, People Also Ask, voice assistants and AI answers | Answers written by ChatGPT, Gemini, Perplexity and Google's AI Overviews |
| What it optimises for | A page ranking high for the searches your customers type | A short, direct answer that a search engine can lift word for word | Your business being named, and your site cited, when an AI writes its answer |
| What winning looks like | Your page near the top of the results, and the clicks and enquiries it brings | Your answer shown above the results, or read out by a voice assistant | Your business named in the AI's answer, often with a link to your site |
| What a customer might type | aircon servicing tampines | how often should I service my aircon in singapore | which aircon servicing company in singapore is good for an hdb flat |
| What I do for it |
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The three overlap a lot. AEO and GEO build on the same foundations as SEO: a site search engines can crawl, pages that answer real questions near the top, and schema that says who you are and where you work. Some agencies sell AEO and GEO together as AI SEO. With me, one retainer covers all three. Nobody can guarantee that an AI engine will cite your business, and I don't promise it. I do the work and check every month whether you're named.
My guide to generative engine optimisation in Singapore →SEO and AI search, in one retainer
I don't sell answer engine optimisation (AEO) or GEO as extra products. Both are part of the SEO retainer, because the same work that ranks a page in Google is what gets it lifted into a featured snippet or quoted by ChatGPT, Gemini, Perplexity and Google's AI Overviews. Google says its AI features need no special optimisation beyond the usual SEO work.
Google Search Central: AI features and your website ↗
What I do for AI search
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Let the AI crawlers in
I check that GPTBot, ClaudeBot, PerplexityBot and Google can reach your pages, including through Cloudflare, which can block AI crawlers without anyone noticing.
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Tell the engines who you are
Schema on your pages names the business, what it does, where it works and how to reach it, so an engine doesn't have to guess.
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Answer near the top
Each page answers its question in the first few lines, in a passage that still makes sense when it's quoted on its own. That's what featured snippets, voice assistants and AI answers lift.
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Keep your details the same everywhere
Your name, address, phone number and opening hours read the same on your site, your Google Business profile and the directories.
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Check the answers every month
The same questions run through four AI engines every month, so you can see when your business starts being named.
I handle every part of your SEO myself
At an SEO agency in Singapore, your account usually passes from an account manager to an SEO executive and then to a content writer, and the fixes go to whoever looks after your website. With me, the person who reads your WhatsApp is the one who finds the problems, writes the pages and makes the changes on your site.
| At an SEO agency | With me | |
|---|---|---|
| Who you message | An account manager | Me, on WhatsApp |
| Who finds the problems | An SEO executive runs the audit | I do, on your live site |
| Who writes the pages | A content writer, working from a brief | I write them, from what you tell me about the business |
| Who makes the fixes | Your web developer, from a list the agency sends | I make them on your site myself |
| How you hear what's working | Through the account manager | I'll WhatsApp you an update whenever you ask |
| What this level of SEO costs | SGD 2,500 to 4,500 a month at Singapore agencies | From SGD 2,520 a month |
SEO I've built into Singapore websites
Four sites where the search work decided which pages to build, from a page for every legal matter to guides that start from a symptom.
landing pages for upcoming BTOs, so buyers who search their project's name find MET about a year before they collect the keys
MET Interior, interior design, 2026 I did: Design, build, SEO and Google Ads Read the case study →
matter pages, one for each problem people search, from bail applications to deeds of separation
A.W. Law LLC, legal services, 2026 I did: Design, build, SEO and content Read the case study →
guides that start from the symptom people search, long before they know what's causing it
UC Fresh Air, indoor air quality, 2026 I did: Design, build, SEO and content Read the case study →
types of schema, written by hand, on an 18-page site built in one week
Lava Floor, entertainment, 2026 I did: Branding, design, build and SEO Read the case study →What clients wrote on Google about working with me
These come straight from my Google profile.
What SEO costs with me
SEO and AI search with me is from SGD 2,520 a month, month to month, with 30 days' notice to stop and no setup fee. If I built your website, the website partner retainer at SGD 3,045 a month is the better deal. Your Google Ads, SEO and AI search, and new landing pages run together to grow the site, from a pool of 20 hours a month, with hosting and upkeep included.
SEO and AI search
FromSGD 2,520 /moFixes, new pages written as answers, and a monthly check across ChatGPT, Gemini, Perplexity and Google's AI Overviews.
Website partner retainer
FlatSGD 3,045 /moYour Google Ads, SEO and new landing pages run together to grow a site I built, with hosting and upkeep included.
Roughly 22 hours a month. Excludes paid placements, ad spend and photography. Singapore agencies price this tier at SGD 2,500 to 4,500.
For websites I built, one retainer per website. Flat for ad budgets up to SGD 10,000 a month; above that, 20% of ad spend. Ad budget is paid to Google separately. Month to month, 30 days' notice.
Bought separately, SEO from SGD 2,520 a month and the website and Google Ads plan at SGD 2,545 a month cost more than the partner retainer does for both.
SEO suits you if
- People already search Google for what you sell.
- You can wait three to six months for it to build.
- You want enquiries that don't depend on an ad budget.
Start with Google Ads if
- You need enquiries this month.
- You're testing a new service and want to see the demand before building pages for it.
What people ask me about SEO
How much do SEO services cost in Singapore?
SEO services in Singapore cost about SGD 1,200 to 2,000 a month for a starter retainer at an agency, and SGD 2,500 to 4,500 a month for the level that moves competitive searches. Mine is from SGD 2,520 a month for roughly 22 hours of work, covers Google and AI search, and runs month to month with 30 days' notice.
Do you have SEO packages?
I have one SEO retainer, from SGD 2,520 a month, instead of bronze, silver and gold packages. It buys roughly 22 hours a month, and the hours go wherever your site needs them that month. Each month includes one intent page and one article, or three articles. Link building is a separate service with its own monthly tiers.
How long does SEO take to show results?
SEO usually takes three to six months to move your rankings in a way you'd notice, and longer for searches where the competition is strong. Fixes from the first month can show up in Search Console sooner. New pages need time to be crawled, indexed and trusted, which is why I build the missing pages in months two and three.
Is SEO worth it for a small business in Singapore?
SEO is worth it for a small business in Singapore when people already search for what you sell and you can wait three to six months for results. If you need enquiries this month, start with Google Ads and add SEO once the ads show which searches bring customers. I'll tell you which one fits before you pay for either.
Should I hire an SEO agency or a freelancer in Singapore?
Hire one specialist when you want the person doing the work to be the person you talk to. At an SEO agency in Singapore, an account manager usually sits between you and the people who audit, write and fix. With me, one person does all of it, and a question about your rankings goes straight to the person who made the change.
What should I look for in an SEO agency?
Look for four things in an SEO agency: who does the work, what each month buys in hours and pages, how you'll hear about results, and how long the contract runs. Be wary of anyone who promises a first-page ranking, because nobody controls Google's results. Ask to see sites they've built pages for, and read their Google reviews.
How will I know the SEO is working?
I'll WhatsApp you an update whenever you ask, showing what moved and what didn't. It covers your rankings for the searches you care about, clicks from Search Console, the enquiries your site's tracking picks up, and whether ChatGPT, Gemini, Perplexity and AI Overviews name your business. You can ask every week if you want to.
Is there a contract or a setup fee?
There's no setup fee and no fixed term. The SEO retainer runs month to month with 30 days' notice to stop, and the first month's foundation work is part of the SGD 2,520 monthly price. You own every page I write and every fix I make, so nothing comes down if you stop.
What is GEO, and do I need it?
GEO, or generative engine optimisation, is the work that gets your business named in AI answers from ChatGPT, Gemini, Perplexity and Google's AI Overviews. If your customers ask an AI which business to call, you need it. With me it's part of the SEO retainer at no extra cost, because the same work serves Google and the AI engines.
What is AEO?
AEO, short for answer engine optimisation, is the work that makes your page the direct answer to a question: the featured snippet at the top of Google, a People Also Ask answer, what a voice assistant reads out, or a line in an AI answer. It comes from pages written as clear answers, so it's part of my SEO retainer.
Do I need AEO as well as SEO?
You don't need to buy AEO separately from SEO. The same pages and fixes serve both, so my SEO retainer, from SGD 2,520 a month, covers AEO and GEO too. Where AEO needs something extra, such as the answer in the first lines of a page or FAQ markup, I do it as part of the monthly work.
Can you get my business mentioned by ChatGPT?
Nobody can make ChatGPT mention a business, and anyone who promises it is guessing. I can make your site easy for AI engines to read and quote, keep your business details the same across the web, and check every month whether ChatGPT, Gemini, Perplexity and AI Overviews name you for the questions your customers ask.
Can SEO guarantee a first-page ranking on Google?
Nobody can guarantee a first-page ranking on Google, because Google decides the results and changes how it ranks pages all the time. Treat a guaranteed ranking as a warning sign. What I commit to is the work itself: what I'll do each month, in hours and pages, and an update on what moved whenever you ask.
Why isn't my website ranking on Google?
Most websites that don't rank have one of four problems: Google can't crawl or index the pages properly, there's no page for the search you want, the pages are thin or slow, or other sites trust a competitor more. Send me your website on WhatsApp and I'll look at it before I quote, then tell you which of these I can see.
What's the difference between SEO and Google Ads?
SEO earns your place in Google's free results and in AI answers, and it takes months to build. Google Ads buys a place at the top of the results today, and the clicks stop when the budget does. Many businesses run both, because the ads bring enquiries now and show which searches convert, and the SEO builds pages for those searches.
Can you do SEO on a website you didn't build?
I do SEO on WordPress and custom-built sites I didn't make, as long as I can get access to make changes. I look at the site first, because the platform decides which fixes are quick and which need a developer. If I built your website, the website partner retainer at SGD 3,045 a month runs your SEO, Google Ads and new landing pages together, with hosting included.
Do you use AI to write the SEO content?
AI is one of my tools, and I use it when I write. What decides which pages to build and what goes on them is 8 years of full-time client work and 290+ projects. I write and edit every page myself, and I check the facts with you before anything goes live.
Do you do local SEO and Google Business Profile?
Local SEO is part of the retainer. I line up your Google Business profile and directory listings in month one, keep the profile current every month, and build pages for the areas you serve when they're worth it. If your business only needs local work, local SEO is also available on its own.
Do you do SEO for e-commerce websites?
I do SEO for online shops, where most of the work sits on category and product pages, the schema that describes each product, and stopping filters from creating thousands of near-duplicate pages. It runs on the same retainer, from SGD 2,520 a month. If the shop is large, I'll tell you how many hours it needs before you commit.
More on SEO
Parts of SEO on their own
Related services
- Web design from SGD 2,535
- Web development
- Website and Google Ads SGD 2,545/mo
- Website partner retainer SGD 3,045/mo
- Websites I've built
Send me your website and I'll tell you what I'd fix first
It goes to my phone and I answer it myself. If you'd rather write it down, there's a quote form.