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Hi, I'm Terris. I'm a web designer in Singapore, and I set up and run Google Ads myself.

Get Google Search ads in Singapore that reach people ready to buy

I pick the searches that mean someone wants to buy, write the ads, keep junk searches out, and track every call, WhatsApp and form the ads bring. Search ads come with my Website and Google Ads plan, which includes the site your ads land on.

What Google Search ads with me cover

Google Search ads with me cover the whole loop: keyword research, campaigns structured around what you sell, ad copy and assets, negative keywords so junk searches don't spend your budget, conversion tracking for calls, WhatsApp and forms, and the website the ads land on.

  • Keyword research around the searches that mean buying
  • Campaigns structured by service and location
  • Ad copy, sitelinks, callouts and other assets
  • Negative keywords from day one
  • Conversion tracking for calls, WhatsApp and forms
  • The website your ads land on, built and maintained
  • Results on WhatsApp whenever you ask

What clients wrote on Google about working with me

These come straight from my Google profile.

How I set up and run your Search ads

  1. Research the searches

    The words people type when they're ready to buy what you sell, with Google's own estimates of volume and cost per click.

  2. Write the ads

    Ad copy that matches each group of searches, with sitelinks, callouts and call assets so the ad takes up more room.

  3. Structure the account

    Campaigns split by service and location, a budget you set, and a list of negative keywords to keep out searches that will never buy.

  4. Track and launch

    Calls, WhatsApp taps and forms tracked as conversions before the first paid click, then the campaigns go live.

  5. Optimise every week

    I read the search terms report, add negatives, adjust bids and move budget to what brings enquiries. You see it on WhatsApp whenever you ask.

How much do Google Search ads cost in Singapore?

Running your Search ads with me is SGD 2,545 a month, flat for ad budgets up to SGD 10,000, and it includes the website the ads land on. Your ad budget goes straight to Google. What each click costs depends on your keywords and competition, and I'll show you real estimates from Google's Keyword Planner before you commit.

Search ads and the site they land on

Website and Google Ads

SGD 2,545/moFlat

Ad budgets up to SGD 10,000 a month

One flat fee covering the site I build and run for you plus the ads that point at it. The page and the campaign get tuned against each other, which is the part that usually gets lost between two suppliers.

  • Your website built and maintained
  • Campaign setup, management and ad copy
  • Conversion tracking and call or WhatsApp tracking
  • Results against a ROAS benchmark, on WhatsApp whenever you ask

Flat for ad budgets up to SGD 10,000 a month. Above that, 20% of ad spend. Ad budget is paid to Google separately.

More on this plan →

Questions about Google Search ads

How much do Google Search ads cost per click in Singapore?

It varies a lot by industry, because each click is an auction between the businesses bidding on that search. Google's Keyword Planner gives estimates for your exact keywords, and I'll go through them with you before you set a budget. My fee is separate: SGD 2,545 a month including the website.

Google Search ads or SEO: which is better?

Search ads put you at the top today and stop when you stop paying. SEO takes months and then keeps bringing visitors for free. Many businesses run ads now while SEO builds, then shift budget as rankings come in.

How long do Google Search ads take to work?

Ads can bring enquiries in the first week. The first month is for learning which searches and ads work, so judge the campaign on months two and three, once the search terms have been cleaned up.

Are Google Search ads worth it for a small business in Singapore?

They are when people already search for what you sell and a customer is worth more than the clicks it takes to find one. I track every lead so you can see what each enquiry costs you and decide with real numbers.

What is Quality Score in Google Ads?

Google's 1 to 10 rating of how relevant your keywords, ads and landing page are to each search, based on expected click-through rate, ad relevance and landing page experience. A higher score can mean better positions for less money.

How do I lower my cost per click?

Improve Quality Score with tighter ad groups and a landing page that matches the ad, add negative keywords so you stop paying for wrong searches, and focus budget on the keywords that bring enquiries rather than the cheapest clicks.

Is there a minimum budget for Google Ads in Singapore?

Google has no minimum, but too small a budget means too few clicks to learn from. I'll suggest a starting budget from Keyword Planner's estimates for your keywords, so you get enough data in the first month to make decisions.

Can Google Ads target specific areas of Singapore?

Yes. You can target by radius around an address, by postal area or by region, and adjust bids by location. It's useful for services that only cover part of the island.

How do I know if my Google Ads are being run properly?

You should be able to see which searches triggered your ads, what each enquiry cost, and what changed each week. If conversion tracking isn't set up, nobody can tell. With me, you can ask for any of it on WhatsApp.

Tell me what people search to find you

Message me on WhatsApp with what you sell, and I'll pull Google's estimates for your keywords before you spend anything.

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