The project at a glance
I designed a B2B site of 17+ pages in a dark, tech-forward style, with a page for each of 10 property types and a six-step process that makes an infrastructure sale easy to follow.
- Designed for
- EV Charging Provider
- Industry
- EV Charging & Clean Energy
- Location
- Singapore
- Designed
- March 2025
- Time to design
- 3 days
- Status
- Design concept, not a launched site
What I did
Built with
Next.js, React, Tailwind CSS, TypeScript, Schema.org
What iCharge EV Charging needs, and how the design answers it
Today
Free chargers sound too good to be true to a property manager
The provider puts in and runs the chargers at no cost to the building. A property manager hears that and starts looking for the catch.
What the design does
The design leads with zero cost and backs it up on the same screen
Zero Cost and Zero Risk sit in colour at the end of the headline, beside a photo of the charger. Under Get a Free Assessment, four ticks say zero upfront cost, in-house team, 24/7 monitoring and ISO 27001, and a strip of figures closes the screen on $0 Cost to You.
Today
Ten kinds of property, and each one buys for different reasons
The provider works with condominiums, offices, malls, hotels, fleets and five more types, each with its own decision-maker. One general pitch leaves every one of them to work out the fit alone.
What the design does
The design gives each property type its own card and page
Solutions for Every Property Type sets ten glass cards over a photo of a condo, from Condominiums to Government. Each has one line, such as Zero-cost chargers for your residents or ESG-ready tenant amenities, and a Learn more link to its own page. The same ten sit under Solutions in the menu.
Today
Property managers want to see a job like theirs before they call
They answer to a committee or an owner, and chargers mean work on the building's electrics. Without a track record in front of them, most won't pick up the phone.
What the design does
The design tells one building's story on the homepage
The UB One case study gives four figures from the job, then The Challenge and Our Solution side by side and a quote from the building manager. Get the Same Results sits right under it.
Today
Installing chargers sounds like a long, complicated job
There's a site assessment, the building's electrical capacity, MCST approval for condos, then the install and the software. That list is what stops most property managers before they start.
What the design does
The design breaks the job into six numbered steps
How It Works runs from Enquiry and Site Assessment through Approval, Installation and Operations to App Setup, a card each with a line on who does what. Approval says the team helps condos through MCST, and Installation puts the work at two to four weeks, next to a photo of engineers at a charger.
The whole concept, desktop and phone
These are full captures of the concept. Open either frame to scroll down the whole page.
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Tell me about your business and I'll show you what I'd build
Message me what you do and what the site needs to do. I'll reply with a fixed price and how long it takes.