Every number I quote is on this page. Websites, 3D pages, SEO, Google Ads, branding, support and custom builds, with what each one includes and where the line is. Where a job is genuinely sized per project, the figure here is the floor and the quote tells you what sits above it.
Prices are in Singapore dollars. Overseas clients pay the same numerals in USD. Builds are half upfront, half on sign-off. Retainers are month to month with 30 days notice.
Where each one starts
Not sure which row you are in? The quote tool asks a few questions and gives you a range with its reasoning.
Four ways to buy the same craft. The cheapest gets you online, the fastest gets you online in a week, and the two above them buy things you can name: a CMS you can edit yourself, a blog, e-commerce, a second language.
From $2,500
Everything you need to launch and nothing you do not. Custom designed, not a template with your logo dropped in.
Right for: Solopreneurs, freelancers and new startups who need to exist online properly.
$3,500
A flat price and a fixed scope, live in seven days. You drive the planning through an AI platform on days 1 and 2, I design and build the rest of the week.
Right for: A business that needed the site live last month.
No self-editable CMS, blog or e-commerce at this tier. Those start at Growth.
From $7,500
Where most businesses land. The step up from Starter buys a CMS you can edit yourself, a blog, keyword research and a Google Business profile.
Right for: SMEs upgrading from a template or a site that has stopped pulling its weight.
From $10,500
Growth plus the things that need payment handling: a shop or a booking system, a second language, ten more pages.
Right for: Established businesses, e-commerce, anyone selling or taking bookings online.
Priced as fixed additions rather than per page, because the cost sits in the work and not in the page count.
Extra pages
Past the page count of your tier, or added after launch.
E-commerce, added to Starter or Growth
A shop bolted onto a tier that does not include one. Premium already has it, and costs less than Growth plus this, on purpose.
Logo and brand basics
A logo and the few things a website needs around it. Not a full identity system, and priced accordingly.
Care plan
Keeps the site safe and current. Updates, security, backups and small text tweaks. It does not cover hours of content work, and I would rather say that here than have you find out when you ask.
3D landing page, added to a build
One code-built 3D centrepiece reacting to cursor and scroll, on a site I am already building for you. Cheaper than the standalone 3D Story because the build supplies the copy, form and hosting around it.
Interactive pages, priced as fixed builds. Half upfront, half when you sign off the finished page. Start with a Story Proposal if you want to see it working before committing.
$1,000
The smallest way to start. Paid upfront and credited in full against any build that follows, so if you go ahead it costs you nothing.
Right for: Anyone who wants to see it working before committing to a build.
$2,800
Layered parallax art and a scroll-scrubbed film sequence, without real-time 3D. Light, quick, works everywhere.
Right for: A launch or a campaign page that has to feel like something, on any device.
$4,800
One real-time 3D scene, built around your product. The 3D story page on this site is one, so you can scroll the thing you are buying before you buy it.
Right for: A product, a place or an idea that is easier to show moving than to describe.
$6,500
One place, one real thing to do in it, and a page you can ship.
Right for: Testing whether a walkable page suits your business before building a whole world.
From $8,500
Several scenes, or your own files brought to life, plus the same models viewable in AR on a phone. Quoted after I see the files.
Right for: Property, furniture, devices, venues, anything with CAD or product files already.
From $15,000
A walkable world with five places, a story that runs start to finish, and an ordinary HTML page underneath it all.
Right for: A brand that wants the website itself to be the thing people tell others about.
Month to month, 30 days notice, no setup fee. Month one is foundation work and it is included rather than billed on top.
From $2,500/month
One retainer covering both. GEO is not a separate product here: the same work that ranks a page is what gets it cited by ChatGPT, Gemini and AI Overviews, so charging twice for it would not survive the first question about the difference.
Right for: A business that wants to be found in Google and in AI answers, and can wait.
Roughly 22 hours a month. Excludes paid placements, ad spend and photography. Singapore agencies price this tier at SGD 2,500 to 4,500.
$1,200/month
For a newer site, or a first serious push at organic search.
$2,400/month
Where most Singapore SMEs land. Enough pace to move competitive terms.
$4,000/month
For niches where the top three results all sit on deep link profiles.
From $350
One placement on a vetted site, for when a retainer is more than the job needs.
Depends on the publisher. Digital PR and research assets are quoted separately.
Management fees only. Your ad budget is paid to Google directly and is never routed through me.
$2,500/month
One flat fee covering the site I build and run for you plus the ads that point at it. The page and the campaign get tuned against each other, which is the part that usually gets lost between two suppliers.
Right for: A business that needs both the site and the ads, and one person responsible for both.
Flat for ad budgets up to SGD 10,000 a month. Above that, 20% of ad spend. Ad budget is paid to Google separately.
A logo on its own and a full identity are different jobs, so they are priced as different jobs.
From $4,500
The whole identity: the mark, the system around it, and the guidelines that keep it consistent after I hand it over.
From $1,500
A logo and the few things a website needs around it. Not a full identity system, and priced accordingly.
These are sized against your market and your goals, so most of them are quoted rather than listed. You get the number in the first reply, not after three meetings.
From $3,000/month
SEO, ads and social run together as one plan instead of three suppliers each optimising their own number.
From $2,200/month
Priced on how many channels, how much is filmed or designed, and how often you post. Those three move the number far more than anything else, so a list price here would be fiction.
One brand, two platforms. More platforms, filmed content or paid amplification are quoted on top.
From $1,800/month
Quoted per piece or per month, depending on how much research each article needs.
Single articles without a retainer start at SGD 650 each.
From $900/month
Setup is a one-off; sending is a retainer. Quoted together once I know your list size.
Platform setup, templates and list migration are a one-off, from SGD 1,800. The monthly fee is the sending after that.
From $2,400/month
Needs real traffic before it can honestly be sold. I will tell you if you do not have enough yet rather than take the money.
Needs roughly 2,000 sessions a month before a test can tell you anything. Below that, a one-off teardown at SGD 1,200 is the honest buy.
Two different things, often confused. The care plan keeps a site safe and current. A retainer buys hours of actual work on it each month. If you need content changed regularly, you want the second one.
From $200/month
Keeps the site safe and current. Updates, security, backups and small text tweaks. It does not cover hours of content work, and I would rather say that here than have you find out when you ask.
Hosting and plugin licences stay on your own account, typically SGD 10 to 30 a month.
$550/month
Real hours of work each month on top of the care plan items. Text and image updates, editing pages, swapping promos and banners, minor layout changes, troubleshooting.
$950/month
The same thing with room to actually change the site each month.
$120/hour
When a month runs long. Still cheaper than ad hoc, which is the point of committing.
$150/hour
No retainer, no minimum. Booked in 30-minute blocks when something needs doing.
From $850
A broken checkout, a form that stopped sending, responsiveness that fell apart. Quoted per job once I have looked, with the predictable work at a true fixed price and anything open-ended as a capped block against an agreed list.
Priced in hours at SGD 110 to 150 an hour, then quoted as one fixed number with the optional extras priced separately. I look at what your site already runs before quoting, because the plugins you have usually decide whether a feature is cheap or a rebuild.
From $12,000
Anything with a login, a dashboard, roles or a database behind it. No tier covers this honestly, so it is sized properly or not quoted.
Dev shops quote SGD 20,000 to 50,000 for the same MVP because four people bill their part of it.
From $6,500
A chatbot on your own content, a workflow that runs itself, a model wired into the tools you already use.
Model and hosting costs are yours and are quoted separately, usually SGD 30 to 200 a month.
From $2,500
An integration, a login-gated form, a bot. I look at your actual plugin stack first, because what is already installed usually decides whether this is cheap or a rebuild.
From $15,000
Marketplaces, subscriptions, deposits, memberships. These look like brochure sites from the outside and are not.
Four things decide where in a range you land. None of them is how big your company is, and none of them is how much you seem able to pay.
Ten pages that share a layout cost less than six that each need their own. Extra pages past your tier are SGD 350 each.
Logo, photos, written copy, a product list. Every one of those you bring is work I do not have to do. If you have none, that is normal and it is already in the price.
Payments, bookings and stock are the single biggest jump in a quote. A brochure site and a shop are different jobs wearing the same clothes.
Seven days is a product with its own fixed price, not a rush fee on a normal build. Everything else runs at the timeline on the card.
Half to start, half when you sign off the finished site. On the One Week Website that is SGD 1,750 and SGD 1,750, and if you walk away after the planning days you pay nothing.
Thirty days notice, no minimum commitment, no setup fee. Month one is foundation work and it is included rather than billed on top.
Nothing is published until you have seen it. Builds carry a bug-fix warranty afterwards, 14 days on Starter and up to 60 on Premium.
The person who quotes you is the person who designs it, builds it and answers the WhatsApp two months later. That is why these numbers sit under agency rates for the same scope.
If your project is one of these, a package number would be a guess that falls apart in week three. Send it to me and you get a real quote instead.
Memberships, client dashboards, portals. The page count stops being the thing that drives the cost, so a tier price would be a guess.
Taking a card once is a package feature. Taking it every month, handling failures and letting people cancel is a different build.
Multi-vendor, thousands of SKUs, or bookings that take deposits. These look like brochure sites from the outside and are not.
These stay on your own account, typically SGD 10 to 30 a month. I set them up and leave them in your name so you are never locked to me.
Custom work is sized in hours at SGD 110 to 150 and quoted as one fixed number, with the optional extras priced separately so you see a ladder instead of one intimidating total. Custom applications →
If the full scope does not fit, I will quote the part that does and tell you what is left out. That conversation takes one message.
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