Hi, I'm Terris. I designed and built this site myself, start to finish.
Lockdown.SG opened the first escape room in Singapore in 2013. It runs physical rooms and a VR floor at Marina Square.
The project at a glance
I rebuilt the site as a numbered case file, put the rate card in plain sight, split the real rooms from the VR games so neither buries the other, and hid a ten-prop side quest through the pages.
- Client
- Lockdown.SG
- Industry
- Entertainment & Attractions
- Location
- Marina Square, Singapore
- Built
- February 2026
- Time to build
- 1 month
- Live site
- lockdown.sg
What I did
Built with
Astro, Tailwind CSS, TypeScript, Vercel, Bookeo
In numbers
- 6 Games Live
- 2013 Pioneering Since
Counts from the site I built, and figures the business publishes about itself.
What wasn't working, and how I fixed it
Before
The old site never said Lockdown was first
Lockdown opened Singapore's first escape room in 2013, which is the strongest claim in the category. The old site didn't make it anywhere a visitor would see it in time.
What I did
I put 2013 in the headline
The headline says Singapore's best escape rooms, since 2013, under a line calling Lockdown the pioneer escape room in Singapore. Down in the corner, a detective bear counts 0/10 props. That's the start of a hunt for ten props hidden through the pages, so the site plays a bit like the rooms do.
Before
The old site kept quiet about the cheapest rate in Singapore
In escape rooms, price moves people more than anything else, and Lockdown is the cheapest. The old site didn't say so plainly enough to win anyone over.
What I did
I put the whole price list on one card
Under the heading Singapore's Most Affordable Escape Room, a rate card gives $24 a person on weekdays, $30 at weekends and on public holidays, and 60 minutes a game. Book a Game sits right underneath.
Before
The old site listed the real rooms and the VR games as one
Three physical rooms and three VR games play differently and suit different groups. Run together in one list, each made the other harder to choose.
What I did
I split them into two options, each with its own terms
The real rooms come first as Option 01, Pick Your Room. The VR floor follows as Option 02, Three More Games in VR, and says up front that headsets and a briefing are included and that it's 2 to 4 players a game. Every card has its own Book Now.
Before
The old site gave weekend players and HR leads the same page
A pair after a Saturday activity wants the price and a free slot, and an HR lead wants capacity, a custom build and an invoice. The old site tried to answer both on one page.
What I did
I gave companies a floor of their own
The Corporate Floor, headed Team Building, Minus the Trust Falls, has its own section and its own Corporate menu, away from the consumer prices. It sets out real escape rooms, free-roam VR and the Lava Floor under one roof, and points bigger headcounts to offsite events across Singapore.
The same care on every page
The Games and Corporate pages beside the homepage, captured from the live site.
The whole site, desktop and phone
These are captures of the real pages. Open either frame to scroll down the full page.
How the build ran, 1 month in all
-
Discovery & Structure 1 week
Separated the audiences and the product lines, then designed the numbered case file structure that lets one page serve walk-in players, corporate buyers and workshop enquiries without collisions.
-
Design 1 week
Built the detective system, the Anton display type, the dark palette and the Detective iBrow character work, including the side quest mechanics.
-
Build & SEO 1.5 weeks
Developed the site in Astro, integrated Bookeo and WhatsApp, built the prop hunt and evidence locker, and optimised the structure and copy for escape room and team building search terms.
-
Launch 0.5 week
Cross device testing, prop hunt QA across every page, and handover.
Jonathan Ye from Lockdown.SG left me a Google review
Zero regrets engaging Terris. I rarely acknowledged someone else, but this guy is the real deal. May his business be forever successful and may he never lose his passion!
Lockdown.SG Jonathan Ye, Google review Sept 2026 More I've built for Jonathan Ye: The Escape Artist and Lava Floor
Next project
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Tell me about your business and I'll show you what I'd build
Message me what you do and what the site needs to do. I'll reply with a fixed price and how long it takes.
