Hi, I'm Terris. I'm a web designer in Singapore, full-time since 2018, and I run your Google Ads myself.
Get Google Ads for accountants in Singapore that win clients who stay
A bookkeeping or corporate secretarial client can stay for years, so each one is worth winning. I run accounting campaigns per service, aimed at owners who are incorporating, switching firms or facing a filing deadline.
The searches an accounting firm should pay for
Pay for the searches from business owners who need a firm: incorporation, bookkeeping, corporate secretary, tax filing. Block students, job seekers and software shoppers.
Worth paying for
- “company incorporation Singapore”
- “corporate secretary services”
- “bookkeeping for SME”
- “GST registration help”
- “ACRA annual filing”
Blocked from day one
- “accounting course”
- “accountant salary”
- “free accounting software”
- “ACCA exam”
Examples, not a keyword list. I build the real one from what your customers type, before any money is spent.
How I set up Google Ads for an accounting firm
Accounting clients are recurring, so the campaign puts more weight on the services that keep clients for years and less on one-off price shoppers.
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A campaign per service
Bookkeeping, tax, incorporation and corporate secretarial each get their own budget and page.
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New companies
Searches from owners setting up a company, the moment they choose an accountant.
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Deadlines
More visibility ahead of filing deadlines, when owners look for help.
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Pages that reassure
Each ad opens a clear service page with your credentials and an easy way to enquire.
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Cost per enquiry by service
Every enquiry tracked to its service, so you invest in the work with the longest value.
I'll WhatsApp you an update on the results whenever you ask: how many enquiries came in, what each one cost and what I'm changing next.
Sites I've built for businesses like yours
Each card opens the full case study: what the business needed, what I built and how long it took.
What clients wrote on Google about working with me
These come straight from my Google profile.
How Google Ads for accounting firms gets started
It all runs on WhatsApp, from your first message to the updates once your ads are live.
Message me on WhatsApp-
You message me
Tell me what you sell, where your customers are and roughly what a new customer is worth to you. Send your website if you have one.
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I look before I quote
I check what people search for in your trade and look at the page your ads would land on. Then I reply with a starting ad budget and what I'd set up first.
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I build the page and the tracking
I build or rework the page your ads land on and set up tracking on every call, form and WhatsApp click, so the first paid click is already counted.
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The ads go live
Google reviews new ads before they run, which usually takes about a day. The first few weeks show which searches turn into enquiries.
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I keep optimising
I keep cutting the searches that waste money, testing new ads and improving the page. I'll WhatsApp you an update on the results whenever you ask.
What Google Ads for accounting firms costs each month
Management is SGD 2,545 a month, flat, for ad budgets up to SGD 10,000, and it includes the website your ads land on. Your ad budget is separate and goes straight to Google. Above SGD 10,000 a month in ad spend, the fee follows the budget, and my Google Ads page shows exactly how.
Website and Google Ads
FlatSGD 2,545 /moYour site kept up and the ads pointing at it, run together. The ad budget goes straight to Google.
Website partner retainer
FlatSGD 3,045 /moYour Google Ads, SEO and new landing pages run together to grow a site I built, with hosting and upkeep included.
SEO and AI search
FromSGD 2,520 /moFixes, new pages written as answers, and a monthly check across ChatGPT, Gemini, Perplexity and Google's AI Overviews.
Questions accounting firms ask me
How much do Google Ads cost for accountants in Singapore?
Google Ads for accounting firms in Singapore costs two things with me: a management fee of SGD 2,545 a month, flat for ad budgets up to SGD 10,000, which includes the website your ads land on, and your ad budget, which goes straight to Google. What a click costs depends on the searches and how many accounting firms bid on them, so I look at your searches before I suggest a starting budget.
Which accounting services work best with Google Ads?
The recurring ones: bookkeeping and corporate secretarial, plus incorporation, which often leads to both. Tax filing works well around deadlines.
Can you target businesses that are newly incorporating?
Yes. Incorporation searches get their own campaign and page, aimed at owners setting up now.
How do you avoid wasting budget on job seekers and students?
I block course, salary, exam and software searches before launch, and keep blocking new ones from the search terms.
How will I know the ads are bringing real clients?
Calls, forms and WhatsApp clicks are each tracked back to the search that brought them, and I’ll WhatsApp you the numbers whenever you ask: how many enquiries came in, what each one cost and what I’m changing next.
Do you also handle the landing pages?
Yes. The landing page is included in the Google Ads management fee, which covers the website your ads land on, so I build or rework the page each campaign opens, with the call and WhatsApp buttons at the top.
How soon will accounting Google Ads produce enquiries?
Google reviews new ads before they run, which usually takes about a day. Enquiries can start in the first week, and the first few weeks show which searches are worth the money.
More on Google Ads
Google Ads for other trades
Guides and a calculator
Message me about your Google Ads
Tell me what you sell and send your website if you have one. It goes to my phone and I answer it myself. If you'd rather write it down, there's a quote form.
