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Google Ads for Plumbers

Be the First Plumber They Call

Google Ads Management for Plumbers in Singapore

When a pipe bursts or a toilet floods, people do not browse, they search and call the first plumber that looks trustworthy. Google Ads puts your business at the very top of that search at the exact moment someone needs help. We build and manage plumbing campaigns that capture emergency jobs, fill your quieter days with installation and maintenance work, and stop your budget leaking on the wrong clicks.

4–6x
Average return on ad spend
40+
Google Ads accounts managed
Since 2018
Full-time, 8+ years experience
5.0
Rating on Google reviews
150+
Projects across 20+ industries

Google Ads certified · You keep full ownership of your ad account · No lock-in contracts

Singapore plumber attending an emergency call-out, with a phone showing a Google search for plumbing services
Challenges

Why Plumbing Services Ad Budgets Get Wasted

The most common reasons plumbing services campaigns leak money in Singapore — and what we fix first.

Budget Burned on the Wrong Clicks

Without proper negative keywords, you pay for searches like "DIY pipe repair" or "plumbing course". Every irrelevant click is money that never becomes a job.

Missed Emergency Calls

Emergency plumbing is won in minutes. If your ad does not show with a click-to-call button when someone searches at 11pm, the job goes to the competitor whose ad does.

Ads Showing in the Wrong Areas

Paying to appear across all of Singapore when you only cover certain estates wastes spend and brings call-outs you cannot service profitably.

No Idea Which Ads Make Money

Without call and form tracking, you cannot tell which keywords generate paying jobs and which just drain budget, so you keep funding both.

Why Terris

One Partner for Your Website and Your Ads

Most agencies run your ads and leave the website to someone else — so when leads do not come in, everyone points at the other party. We do both. Your campaigns and the page they land on are built and managed by the same person, so nothing falls through the gap.

No account managers passing you around. No junior running your budget. You talk directly to the certified specialist managing your account, on a flat monthly fee with no lock-in.

One person, start to finish

The specialist who plans your campaigns is the one who runs them.

Revenue, not clicks

We optimise for leads and sales you can bank — not traffic numbers.

Full account ownership

The ad account is yours. Walk away any time and keep everything.

Reports in plain English

Monthly numbers a business owner can actually read and act on.

What You Get

Two Jobs, Done as One

Half your package is a website we build and manage. The other half is Google Ads we run and optimise. One team, one flat fee — and nothing lost between a web agency and an ads agency.

Half 1 · 50%

Your website

We design, build, and manage the website your ads point to. Most campaigns fail at the page, not the ad — so this is half the job, not an add-on.

Custom site & landing pages

  • Designed and built for your business
  • Fast, mobile-first pages
  • Copy matched to what people search
  • Clear call, form & WhatsApp paths

Built to convert, always improving

  • Conversion-focused layout
  • Ongoing A/B testing
  • Speed & usability fixes
  • More enquiries from the same traffic

Hosted, maintained & yours

  • Hosting & maintenance handled
  • Security & backups
  • Content updates done for you
  • You own the site & domain
Half 2 · 50%

Your Google Ads

We set up, optimise, and report on your campaigns every month — built to bring in real leads and sales, not just clicks and traffic.

Audit & intent-led campaigns

  • Wasted-spend audit first
  • Keyword research by buyer intent
  • Negative keyword library
  • Smart bidding tuned to conversions

Ad copy & extensions that get clicked

  • Headline & description testing
  • Call & WhatsApp extensions
  • Sitelinks & callouts
  • Location & structured snippets

Tracking, reports & Performance Max

  • GA4 & Google Tag Manager
  • Form, call & WhatsApp tracking
  • Monthly report in plain English
  • Performance Max, done right

Your website and your ads, built and managed by the same person — an equal 50 / 50 split, not an add-on.

The First 90 Days

What to Expect, Week by Week

No black box. Here is exactly how we go from launch to a profitable, scaling account.

Week 1–2 · Days 1–14 01

Fix & launch

  • Audit the account and stop wasted spend
  • Fix or set up conversion tracking
  • Build the landing page and new campaigns
  • Go live and watch the first results closely
Week 3–6 · Days 15–45 02

Optimise

  • Refine search terms and negatives
  • Train smart bidding on real conversions
  • Test new ad variations
  • Improve the page to lift conversion rate
Week 7–13 · Days 45–90 03

Scale

  • Layer in Performance Max where it fits
  • Expand into new keywords and intents
  • Push down cost per lead
  • Scale the spend that is clearly profitable
Terris — Google Ads specialist and founder of Terris in Singapore
A One-Man Ad Agency

You Work With Me — Not a Team

I'm Terris. Hire me and you skip the sales rep, the account manager, and the junior who actually runs your budget. You get the certified specialist who plans your campaigns, builds your landing page, and watches your numbers every week — the same person, every time.

I've done this full-time since 2018: 8+ years, 150+ businesses across 20+ industries, and 40+ Google Ads accounts managed. No layers, no handoffs, and you're never "a small account" to a big agency. Just one person who treats your budget like it's his own.

Google Ads certified 8+ years, full-time since 2018 40+ accounts managed Singapore-based
Reviews

What Singapore Business Owners Say

Real, verified Google reviews from the businesses we have helped grow.

Simple Pricing

One Flat Fee for the Whole Thing

Website built and managed, plus Google Ads run for you. One price, no lock-in, cancel any time.

Managed Website + Google Ads
SGD 2,000 / month*

Ad budget is separate and paid directly to Google — so every dollar of your spend goes to your ads.

Your website
  • Custom website, designed & built
  • Landing pages that convert
  • Hosting, maintenance & updates
  • You own your site & domain
Your Google Ads
  • Campaign setup & management
  • Keyword research & negative lists
  • Ad copy, extensions & tracking
  • Monthly reports + Performance Max
One certified specialist runs both — your direct line, no account managers.

* The flat SGD 2,000/month fee applies to ad budgets up to SGD 10,000/month. For ad budgets above SGD 10,000/month, management is 20% of ad spend. Ad spend is billed separately by Google and is not included in the management fee.

FAQ

Plumbing Services Google Ads FAQs

How much do google ads cost for plumbers in singapore
Cost per click for plumbing keywords in Singapore typically runs SGD 2 to 6, with emergency terms at the higher end. Most plumbers start with a monthly ad budget of SGD 800 to 2,000 plus management. We help you start lean, prove which keywords produce paying jobs, then scale spend where the return is clear.
Can google ads get me emergency plumbing jobs
Yes, and it is one of the best channels for it. We target urgent searches like "emergency plumber" and "burst pipe Singapore" with call extensions so customers reach you in one tap. Combined with ad scheduling for after-hours premiums, this captures the high-value jobs competitors miss.
How do you stop wasting my budget on irrelevant clicks
We build negative keyword lists that block searches like DIY, plumbing courses, jobs, and salaries, then review search-term reports weekly to add more. We also tighten geo-targeting to your service areas so you never pay for clicks from areas you do not cover.
Will i know which ads are actually bringing in jobs
Yes. We set up call tracking and form tracking so every enquiry is tied back to the exact keyword and ad. Your monthly report shows cost per lead and which campaigns produce real bookings, not just clicks.
Do i need a website for google ads to work
You need somewhere for the click to land. A fast, mobile landing page with your services, service areas, and a clear call button converts far better than a slow homepage. We advise on what your landing page needs, and can build one if you do not have a strong one.
How quickly can plumbing google ads start bringing leads
Campaigns can go live within a few days of getting access and approving the plan. Leads often come in the first week, since search intent is immediate. The first 30 to 60 days are about gathering data and optimising so cost per lead keeps dropping.
Can you target only certain areas of singapore
Yes. We geo-target the specific estates, districts, or radius you serve, and can bid more aggressively in your most profitable areas. This keeps your budget focused on jobs you can actually take.
Talk to Terris Directly

Ready to Fill Your Schedule with Paying Jobs?

Talk directly to the person who will build and manage your campaigns. No sales team, no jargon, just leads.

Terris
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