Hi, I'm Terris. I'm a web designer in Singapore, full-time since 2018, and I run your Google Ads myself.
Get Google Ads for B2B in Singapore that brings quote requests from real buyers
A B2B account can mean repeat orders for years, but broad product searches pull in consumers. I run B2B campaigns on supplier and bulk searches, block the retail traffic and send buyers to pages built for a quote request.
The searches a B2B supplier should pay for
Pay for the searches that sound like procurement: “supplier”, “wholesale”, “bulk”, a service plus “quote”. Block single-unit, DIY and retail searches.
Worth paying for
- “industrial supplier Singapore”
- “bulk packaging supplier”
- “CNC machining service”
- “wholesale cleaning chemicals”
- “stainless steel fabrication quote”
Blocked from day one
- “single unit price”
- “DIY guide”
- “retail shop near me”
- “procurement jobs”
Examples, not a keyword list. I build the real one from what your customers type, before any money is spent.
How I set up Google Ads for a B2B supplier
B2B buyers want to know you can supply, at what scale, and how to get a quote. The campaign brings those buyers to a page that answers all three.
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Procurement searches
Supplier, wholesale, bulk and distributor searches before broad product terms.
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Pages built for a quote request
Each ad opens a page with specs, capacity and a quote form that asks the right questions.
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Retail traffic screened out
Negatives that block consumer, single-unit and DIY searches.
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Remarketing over a longer decision
Ads that stay in front of buyers comparing suppliers for weeks.
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Deals that close offline, counted
When deals close by email or phone, I can bring your won deals back into Google Ads, so it learns which searches lead to sales.
I'll WhatsApp you an update on the results whenever you ask: how many enquiries came in, what each one cost and what I'm changing next.
Sites I've built for businesses like yours
Each card opens the full case study: what the business needed, what I built and how long it took.
What clients wrote on Google about working with me
These come straight from my Google profile.
How Google Ads for suppliers gets started
It all runs on WhatsApp, from your first message to the updates once your ads are live.
Message me on WhatsApp-
You message me
Tell me what you sell, where your customers are and roughly what a new customer is worth to you. Send your website if you have one.
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I look before I quote
I check what people search for in your trade and look at the page your ads would land on. Then I reply with a starting ad budget and what I'd set up first.
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I build the page and the tracking
I build or rework the page your ads land on and set up tracking on every call, form and WhatsApp click, so the first paid click is already counted.
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The ads go live
Google reviews new ads before they run, which usually takes about a day. The first few weeks show which searches turn into enquiries.
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I keep optimising
I keep cutting the searches that waste money, testing new ads and improving the page. I'll WhatsApp you an update on the results whenever you ask.
What Google Ads for suppliers costs each month
Management is SGD 2,545 a month, flat, for ad budgets up to SGD 10,000, and it includes the website your ads land on. Your ad budget is separate and goes straight to Google. Above SGD 10,000 a month in ad spend, the fee follows the budget, and my Google Ads page shows exactly how.
Website and Google Ads
FlatSGD 2,545 /moYour site kept up and the ads pointing at it, run together. The ad budget goes straight to Google.
Website partner retainer
FlatSGD 3,045 /moYour Google Ads, SEO and new landing pages run together to grow a site I built, with hosting and upkeep included.
SEO and AI search
FromSGD 2,520 /moFixes, new pages written as answers, and a monthly check across ChatGPT, Gemini, Perplexity and Google's AI Overviews.
Questions suppliers ask me
How much do Google Ads cost for B2B suppliers in Singapore?
Google Ads for suppliers in Singapore costs two things with me: a management fee of SGD 2,545 a month, flat for ad budgets up to SGD 10,000, which includes the website your ads land on, and your ad budget, which goes straight to Google. What a click costs depends on the searches and how many suppliers bid on them, so I look at your searches before I suggest a starting budget.
How do you reach business buyers instead of consumers?
The keywords lean on procurement words like supplier, wholesale and bulk, the negatives block retail and DIY searches, and the ads say plainly who you supply.
Can Google Ads generate quote requests and RFQs?
Yes. Each campaign opens a page with a quote form that asks quantity, specs and timeline, so your sales team gets enquiries they can price.
How do you track ROI when B2B deals close offline?
Every enquiry is tracked to its search. When you tell me which ones became orders, I import those back into Google Ads, so bidding learns from real sales.
Will remarketing help with a long sales cycle?
Usually, yes. It keeps you in front of buyers who visited while they compare suppliers.
Can you target specific industries or buyer types?
Through the searches, yes: industry-specific products and applications carry who’s searching. The ad text and the page then speak to that buyer.
How soon will B2B Google Ads produce leads?
Google reviews new ads before they run, which usually takes about a day. Enquiries can start in the first week, and the first few weeks show which searches are worth the money.
More on Google Ads
Google Ads for other trades
Guides and a calculator
Message me about your Google Ads
Tell me what you sell and send your website if you have one. It goes to my phone and I answer it myself. If you'd rather write it down, there's a quote form.
